Social Media Policy
Last Updated: 1st of February 2024
Personal vs. Professional Use:
Employees are free to use social media platforms for personal purposes on their own time. However, it's important to distinguish between personal and professional use.
When engaging online in any way that could be associated with Koat Agency, always remember to represent the company professionally and ethically.
Content Restrictions:
Prohibited content includes:
Offensive language, discriminatory remarks, or hate speech.
Confidential company information or trade secrets.
Defamatory or disparaging comments about clients, competitors, or colleagues.
Illegal or unethical content.
Personal attacks or harassment of others.
Be mindful of your audience and the potential impact of your posts. Always choose respectful and professional language.
Engagement Guidelines:
Be responsive to comments and messages on Koat Agency's social media channels. Aim to reply within a reasonable timeframe, depending on the complexity of the query.
Treat all users with respect, even if you disagree with them. Avoid personal attacks or inflammatory language.
If responding to negative feedback, remain professional and objective. Acknowledge the concern, offer assistance if possible, and escalate serious issues to the appropriate department.
Be mindful of privacy concerns and do not share personal information about yourself or others without consent.
Social Media Monitoring:
Koat Agency monitors brand mentions across various social media platforms to track brand sentiment, engage with our community, and address potential issues.
Negative feedback is used as an opportunity to learn and improve. We strive to respond constructively and provide solutions when possible.
If monitoring identifies concerning behavior or potential violations of this policy, it may be reported to management for further action.
Koat Agency can maintain a positive and professional online presence, engage effectively with its community, and build trust with stakeholders.